Back in February, Fibonacci was proud to support Sightline — a thought-leading forum for design intelligence led by Dana Tomic Hughes. When Dana first shared the idea, our support was immediate because it felt important. She was going to do it regardless — which speaks to her commitment to the program.
Sightline creates space for clearer thinking and more open conversations about the direction of design.
That kind of space matters.
At Fibonacci, our focus extends beyond the material itself. We’re interested in how design is shaped — through process, collaboration, and the conversations that sit around it. Supporting Sightline felt like a natural extension of that.
Dana’s work has long encouraged a more considered view of design — asking better questions and bringing a wider perspective to the industry. Sightline continues that approach, bringing people together to share ideas and move the conversation forward.
During the event, we also shared a glimpse into our thinking through a short brand film — reflecting on material, process and the role they play in shaping meaningful spaces.
Sightline felt both grounded and forward-looking. We’re proud to have supported it, and to see where it leads.